Brand Central (GT7)

A Mercedes-Benz dealership within the Brand Central.

Brand Central is an area in Gran Turismo 7 located at the World Map. The dealership specializes in modern automobiles made from 2001 and later.

The ambience of Brand Central is a shopping mall/outlet dedicated for modern automobiles made from at least 2001 and onwards. This area will be unlocked upon completing Café Menu Book No. 4: High Speed Ring Track Day.

As of version 1.52, 350 cars are sold in Brand Central.

Complex of Brand Central, at nighttime.

Brand Central sign.

List of Brands

Italics indicates brands that does not sell any vehicle within Brand Central.

America

USA

• Ford
• Chevrolet
• Dodge
• Infiniti
• Tesla
• Chaparral
• DMC
• GReddy
• Chris Holstrom Concepts
• Eckert's Rod & Custom
• Roadster Shop
• Wicked Fabrication
• Greening Auto Company
• Garage RCR

Europe

United Kingdom

• Jaguar
• Aston Martin
• McLaren
• BAC
• Radical
• Lewis Hamilton

Germany

• Volkswagen
• AMG
• Mercedes-Benz
• BMW
• Audi
• MINI
• Porsche
• RUF
• Fanatec

Italy

• Alfa Romeo
• Ferrari
• Lamborghini
• Fiat
• Abarth
• Maserati
• Pagani
• Zagato
• Italdesign
• Brembo
• BVLGARI

France

• FIA
• Renault
• Peugeot
• Citroën
• DS AUTOMOBILES
• Alpine
• Bugatti
• Michelin

Austria

• KTM

Czech Republic

• Škoda

Sweden

• Volvo

Asia-Pacific

Japan

• Toyota
• Nissan
• Honda
• Mazda
• Subaru
• Mitsubishi
• Suzuki
• Daihatsu
• Lexus
• Gran Turismo
• Super Formula
• RE Amemiya
• Amuse
• Afeela
• BBS
• Sony AI

South Korea

• Hyundai
• Genesis

Invitations

New to GT7 is an invitation system required in order to gain the right to purchase certain cars (usually hypercar models). These invitations, marked with a purple envelope, can be obtained from high-level tickets and by progressing through gameplay. Each manufacturer invitation can be used to purchase any number of that manufacturer's invitation-only cars for a limited time period from which it was obtained; if it expires (after 30 days from receiving; originally 14 prior to version 1.11), the player has to obtain it again. However, if the player receives an invitation for a manufacturer that they already have invitation for, the invitation will be renewed.

A list of cars requiring invitations for purchase are available in this category.

As of version 1.50, no new cars added in updates required any invitations due to the negative reception of the mechanic. Certain hypercars added in updates such as the Porsche 918 Spyder '13 (version 1.19), the Bugatti Chiron '16 (version 1.27), and the Aston Martin Valkyrie '21 (version 1.35) do not require invitations, despite their predecessors (Porsche Carrera GT '04, Bugatti Veyron 16.4 '13, and Aston Martin Vulcan '16, respectively) requiring their respective manufacturers' invitations.

Music

• Mike Salta and Mortale - Hey Moloko
• Disciples - Squad (feat. Goldlink)
• Bebo Best and The Super Lounge Orchestra - En Quero Ser (instrumental)
• Maye - La Canción (instrumental)
• Leisure - Take You Higher
• Major Lazer - I Don't Care About Nothing (feat. Lous and the Yakuza)
• London Grammar - Baby It's You (George Fitzgerald Remix)
• Lous and the Yakuza - Amigo

Trivia

• To prevent the paradox of a used car being more expensive than the new ones, several cars that can appear in both Brand Central and Used Cars whose values has risen, such as the Nissan SKYLINE GT-R V • spec II Nür '02, the Ford GT '06, or the BMW Z8 '01, are made more expensive in Brand Central than their prices in previous GT games or their sticker prices when new.
  • Additionally, in order to enforce the invitation requirement, both Enzo Ferrari '02 and Porsche Carrera GT '04 are not available from Used Cars. Both (along with all invite-only cars) are available from tickets, however.
  • While not requiring an invitation, the Lexus LFA '10 is also not available from the Used Cars, presumably due to the car being priced over 1,000,000 credits.
• Following the release of Update 1.11, it was reported that existing brand invitations can expire earlier than intended. This was subsequently fixed in version 1.12, with players receiving all manufacturer invitations as a compensation. The invitations had to be claimed before April 24, 2022. If Update 1.12 was installed on the day the it was launched, the invites expired on May 14, 2022, unless an additional invitation was obtained after the update was installed.
• Because Brand Central's data is fetched from the game's server, it is possible for Brand Central cars to be marked as limited stock or sold out. However, the only time this occurs would be if a player loses their connection to the game's server while in Brand Central; in this case, all Brand Central cars would be marked as sold out until the player regains server connection and re-enters it.
• Only cars sold from Brand Central can be won from tickets (regardless of the ticket type) or as birthday gifts. As such, special parts not available from the Tuning Shop (until version 1.34, when they added the Ultimate tab of the Tuning Shop, requiring Collector Level 50) are also only available for them.
• The Brand Central complex is also used in some Café expository texts (notably the Dodge Viper collection) shown after the player completes a menu book. It is also possible that the complex is inspired by shopping outlets run by the Simon property group.
  • The Ferrari collection uses more of the underground pathway rather than the main complex.
  • When viewed from the World Map, it is implied that the Brand Central complex uses a Corinthian-style architecture.
  • The Brand Central complex is one of many background scenes available in the VR Showroom mode, exclusive for PlayStation VR2 users (only available on the PlayStation 5 version).
• BBS is listed as Japanese in Brand Central, despite being a German wheel manufacturer. This is due to BBS' Japanese branch is the one actually being represented.
• The Brand Central complex is the largest landmark so far in the World Map.
• For cars that are sold from both Brand Central and Used Cars, the dealership description text (the "Learn More" button) feature slightly different texts between both.
• From version 1.35, if Transmission/Broadcast Mode is enabled, no music will play in the Brand Central, as all menu songs assigned for it are flagged as non-stream friendly.